PCF5 Sub-theme: Livelihoods // This paper is based on information collected during the 2001/2002 study and the September 2007 study on the same farmers who participated in 2001/2002. These two studies, conducted in north central Namibia, tried to explore the theoretical and methodological issues about using radio to facilitate learning among cattle farmers. North central Namibia covers an area of 55,000 km2 and in addition to accommodating 43% of Namibia’s population it accommodates a cattle population of over 1 million. // We all have ideas about how people go about learning new things and how the new experiences influence their thinking and behaviours and enable them to change the world around them. However, we lack knowledge of how effective learning is facilitated and how adults are enabled to take collective action to bring about the desired change in society. // Educators are not the only ones concerned about how learning is facilitated among adults, governments and non-governmental organizations are also concerned. In 1997 the Namibian Ministry of Agriculture decided to intensify its educational programmes for farmers, teaching farmers through radio. At the beginning, this came just as broadcasting messages and later on was improved to teach specific topics of importance to farming activities in the country. In 2000 these radio programmes were evaluated and found to make very little impact on farmers’ knowledge, attitudes and practices. As a response, the University of Namibia designed a radio course aimed at engaging cattle farmers into learning and assist them to discover new ways of doing things. // Paper ID 364